BMW: Augmented reality training for service engineers

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In the future, the real world is set to combine with the virtual at BMW Service. BMW Augmented Reality creates this bridge and extends the real world by adding virtual information. BMW Service is planning to use this technology as a means to assist BMW Service staff in their highly demanding technical work.


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Why we like it

  • Is this elearning? We don’t care – it’s a great concept merging technology and the physical environment to add to the tools for training service engineers.
  • Clearly a market for it to be used by the general public for DIY car repairs.
  • Demonstrates how wearables can be used in training and learning contexts.
  • Learner driven – the product is presumably loaded with tons of information and training activities that the learner selects from and goes through at own pace, repeating activities as and when required for lots of practice.
  • We like the voice activated navigation and progression – sure beats page-turning!

How to improve this elearning

This could be used in a testing and assessment context as well, as a very practical mode of testing skills and knowledge. Adding badges for accreditation and awards could then be stored in a learning record store (LRS) or backpack.

Elearning Superstars rating

  • Usability - 9/10
  • Content - 9/10
  • Learning - 9/10
  • Creative - 9/10
  • Overall - 9/10

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